Edmund Dulac’s Tanglewood Tales: Jason Choosing Tiphys for the Voyage of the Argo Edmund Dulac’s illustration...
Mossant hats Advertising by Leonetto Cappiello.
- Regular price
- $28.57
Shipping calculated at checkout.
- Regular price
- $28.57
Shipping calculated at checkout.
Mossant Advertising by Leonetto Cappiello, created in the early 20th century , is an iconic advertising poster promoting the French hatmaker Mossant. Rendered as a bold color lithograph, the design features a striking central figure set against a dark background, a hallmark of Cappiello’s revolutionary poster style. The dramatic contrast, simplified forms, and humorous visual impact transformed the product into a memorable symbol, exemplifying the birth of modern advertising imagery.
Leonetto Cappiello (1875–1942) was an Italian-born artist who became one of the most influential poster designers in France. Often called the “father of modern advertising,” he broke from ornate Art Nouveau traditions by using bold silhouettes and vivid colors to capture attention instantly. His innovative approach reshaped commercial art and left a lasting legacy in graphic design history.
Available print formats
Fine Art Paper
12-color fine art Giclée printing technology delivers vivid, accurate colors with stunning depth, far beyond standard 4-
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12-color fine art Giclée printing technology delivers vivid, accurate colors with stunning depth, far beyond standard 4-color inkjet printing technology.
Paper Finishing: Smooth matte finish for a clean, glare-free display.
Paper Weight: 200 gsm (80 lb), thickness: 0.26 mm (10.3 mils).
Printed on environmentally conscious, FSC-certified paper.
Exceptional Resolution: Giclée printers employ microscopic nozzles, achieving resolutions of 1200 dpi or higher.
Fade-resistant, pigment-based inks, and acid-free papers, guaranteeing longevity and preserving the artwork's brilliance for generations.
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Premium Matte Paper
Paper Finishing: Matte, smooth, non-reflective surface.
Paper Weight: 200 gsm (80 lb), thickness: 0.26 mm (10.3 mils).
S
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Paper Finishing: Matte, smooth, non-reflective surface.
Paper Weight: 200 gsm (80 lb), thickness: 0.26 mm (10.3 mils).
Sustainable Paper: FSC-certified or equivalent paper for sustainability.
Matte paper, recognized for its non-shiny finish, is often favored for its elegant aesthetic.
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Museum Matte Paper
Master’s Edition archival paper, with its off-white tone and uncoated finish, delivers museum-quality prints for those w
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Master’s Edition archival paper, with its off-white tone and uncoated finish, delivers museum-quality prints for those who appreciate art presented with elegance and exceptional detail.
Paper Finishing: Matte, uncoated, natural white (off-white).
Acid-Free: pH above 7 to prevent yellowing over time.
Paper Weight: 250 gsm (110 lb), Thickness: 0.29 mm (11.4 mils).
FSC-certified paper for sustainability.
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Classic Matte Paper
Poster made on our lighter-weight, uncoated classic matte paper.
Paper Finishing: Matte, smooth, non-reflective surface
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Poster made on our lighter-weight, uncoated classic matte paper.
Paper Finishing: Matte, smooth, non-reflective surface.
Paper Weight: 170 gsm (65 lb), thickness: 0.19 mm (7.5 mils), sturdy and durable.
Sustainable Paper: FSC-certified or equivalent for sustainability.
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